[Skip to Content]

destination:new Display Contest Rules

This page is to familiarize yourself with the rules of the display contest prior to submitting your entry. 

The NY NOW® destination:new display will showcase products new to the market as of September 1, 2019. All submitted products must be new to the market as of September 1, 2019, in order to be considered. Participation is free and optional to all NY NOW exhibitors in good standing, but companies must apply and be accepted in order to participate.

All products within the display that are identified to be launching exclusively at the NY NOW winter 2020 market are eligible for the Best Exclusive Launch Award. One winner will be selected by an independent panel of judges.

Timeline

The destination:new display will open at 9:00 a.m. EST on February 1, 2020, and will close on February 5, 2020, at 3:00 p.m. EST. Submissions for the display will be accepted beginning at 12:00 am EST on October 31, 2019 through December 13, 2019 at 11:59 p.m. EST (the “Entry Deadline”). All entries must be received by the Entry Deadline to be considered.

Contest Rules

  • Exhibitors in good standing may enter a maximum of one single entry for consideration. NY NOW Show management may accept or decline any or all products for the display at its sole discretion. 
  • A single entry should represent no more than one single item or one set of items packaged together for retail sale.  
  • By submitting the entry form, the exhibitor confirms that the product entered is a new introduction, not launched or promoted prior to September 1, 2019.  
  • Products identified by the exhibitor to be launching exclusively at the NY NOW Winter 2020 market will be eligible for the Best Exclusive Launch Award.
  • If product is identified as an exclusive launch, exhibitor confirms and agrees that it will not be displayed at any other market prior to NY NOW, February 1 -5, 2020.
  • Product does not have to be an exclusive launch to be eligible for the display.
  • Decisions regarding contest entries made by Ilene Shaw of Shaw + Co! Productions are final.
  • Product placement and positioning within the display is at the sole discretion of the designer, Ilene Shaw of Shaw + Co! Productions. 
  • All questions on the entry form must be answered fully to help judges determine if the entry meets the contest criteria. Failure to fill in required fields may result in disqualification.
  • Professional-quality, high-resolution, digital photography (under 7MB please) must be submitted with each completed entry form. By submitting photography, you are granting NY NOW the right to publish it free of charge. Any photographer’s fees are the responsibility of the submitter. Hi-res photos must be in JPEG format, each under 7MB.  In addition, low res images are required as well.  Each lo-res image must be in jpeg format and under 2 MB.
  • Submissions are open to all NY NOW Winter 2020 exhibitors in good standing. Participation is free, but companies must apply and be accepted in order to participate. 
  • Accepted products must be delivered in advance to the Freeman warehouse at 1 Railroad Place, Maspeth, NY 11378 by July 26, 2019.

Criteria

Ilene Shaw of Shaw + Co! Productions curates the display for NY NOW. Submissions must meet and adhere to the following criteria for consideration:

  • Product must be new to the market as of September 1, 2019.

Additional Criteria for Best Exclusive Launch Award:

  • All products accepted, identified by the exhibitor on the submission form to be an exclusive launch, and displayed within destination:new are automatically eligible for the Best Exclusive Launch Award. One winner will be selected among all *qualifying products within the display.
  • All products within the display identified by exhibitors as an exclusive launch are eligible for the Best Exclusive Launch Award. 
  • If product is identified as an exclusive launch, it must not be displayed at any other market prior to NY NOW, February 1-5, 2020.

Judging

  • Submissions that meet the rules and criteria for the display will be notified of acceptance on or after July 1, 2019.
  • The Best Exclusive Launch Award will be determined by an independent panel of judges and the winner will be the entry that is determined to be the best of all new product launches as perceived by the judges, considering uniqueness of product, innovation, design and marketability.
  • Judging for the Best Exclusive Launch Award will take place on Monday, August 12, 2019.

Winners Announcement

There are no monetary prizes or any type of cash value associated with winning the contest. The winners will be announced in a press release to be issued by NY NOW Show management during or after NY NOW, featured on nynow.com and may be shared on NY NOW social media channels during or after August 12, 2019.

Entrants agree (a) to be bound by these Official Rules and (b) that the decisions of the judges and NY NOW Show management are final and binding on all matters relating to the Best Exclusive Launch Award.

Contest Sponsor

The sponsor of the Best Exclusive Launch Award is NY NOW®, Emerald Expositions, LLC, 1133 Westchester Avenue, White Plains, NY 10604.